THE HANDSTAND |
LATE AUTUMN2008
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artisans, cultivating the creative imagination through
art works
(SORRY, I have lost the reference to this first
article I do not know who wrote it....JB.editor)
Welcome to the artisan economy of the 21st century.
Chances are, you're part of it.
Don't let the word "artisan" fool you. If you're
picturing bakers in white aprons kneading loaves of whole-grain
bread, or someone hand-crafting candles - that's not
necessarily what I mean.
Why You Could be a 21st Century Artisan
The 21st century artisan is a Web designer, or an author,
or a manufacturer of a small but exclusive line of luxury
items, or a consultant in a niche speciality, or an
entrepreneurial-minded attorney who starts selling
information products, or an online retailer, or a
software developer, or ... the list goes on.
Oh, and yes, it could also include the artisan baker or
the candlestick maker. All of the above are the
"artisans" of the new economy.
The third installment of the Future of Small Business
Report is out. This report outlines the growth of artisan
businesses:
The next ten years will see a re-emergence
of artisans as an economic force.
Like their medieval predecessors in
pre-industrial Europe and Asia, these next-generation
artisans will ply their trade outside the walls of big
business, making a living with their craftsmanship and
knowledge. But there also will be marked differences. In
many cases, brains will replace brawn; software and
technology will replace hard labor and raw materials,
like iron. Yet in many respects, the result will be the
same as it was centuries ago: artisans will craft not
only their goods, but shape the economy with an effect
reaching far beyond their neighborhoods, even their
nations. * * *
The coming decade will see continuing
economic transformation and the emergence of a new
artisan economy. Many of the new artisans will be small
and personal businesses - merchant-craftsmen and women
producing one of a kind or limited runs of specialty
goods for an increasingly large pool of customers seeking
unique, customized, or niche products. These businesses
will attract and retain craftspeople, artists, and
engineers looking for the opportunity to build and create
new products and markets.
The Report goes on to make some predictions about the
future of small business, including:
* Large businesses will tap smaller
businesses as a source of innovation
* Lightweight technologies such as
online software, allow small businesses to manage growth
with less time, money and technical skills
* The family-room factory emerges, as
advances in production technologies allow entrepreneurs
to develop a wave of innovative products
* Almost half of small businesses will
be involved in global commerce in 10 years
* Large corporations recognize small
businesses not only as customers, but as suppliers and
partners
* Immigrants who bring foreign market
knowledge and unique cultural perspectives will be better
equipped to identify and customize products for niche
markets
What it Means to You
My thought is this: if you don't see potential new
opportunities from thinking about the trends in this
Report, you aren't thinking hard enough.
So let your mind loose. Free yourself of old ideas that
may be holding you back. Or what you think may be society's
perceptions.
Sometimes I know it can feel as if your business is at
the mercy of larger forces and you're not in control. We
all tend to have those feelings. But focus on the many
positive trends you are living amidst. You may discover
you have more control over your destiny than you think,
and you can prosper.
Remember, the space between your two ears is your biggest
asset as a business owner.
Consider these six examples:
1) Are there ways you can market to or through large
corporations - corporations that may need the innovative
products and specialized knowledge of a small nimble
company like yours? Example: Procter and Gamble is
licensing new products such as the Swifter from small
innovative companies. Other companies are actively
seeking out small businesses as suppliers (think of
corporate diversity initiatives).
2) Can you automate more of your business processes, put
them online and thus reach out to a national, even global
market? Example: one data backup service used to have to
visit business customers in person to configure their
servers to do backups, effectively limiting their
geographic market to New York City. Once they figured out
how to handle that function 100% online the potential
market they could reach became global - overnight.
3) If you have an idea for a new consumer product, are
you familiar with today's low-cost, small-footprint
production equipment? Example: One company has set up a
luxury pet-collar manufacturing business, handling the
production process, from manufacturing to shipping, all
from their basement. Some day they may graduate to a
dedicated production facility or outsource portions of
the process, but for right now they are happy producing
pet collars in their basement.
4) As a consultant or professional, are you taking full
advantage of today's in-house printing capabilities, that
allow you to print your own marketing materials,
presentations, reports and other documents? Or today's
content management systems that enable you to publish
online easily and inexpensively? Example: one attorney is
diversifying revenue streams (and getting away from the
billable hour) by creating information products and
selling them online. The creation of those products is
handled entirely in house, with the aid of a virtual
assistant.
5) As an author, are you aware of print-on-demand
capabilities, that allow you to write a book and print
small runs - literally a few books at a time? Enabling
you to reach a small niche audience without being turned
down by big publishers, or worse, having to spend BIG
money to print thousands of books which you then have to
store until they are sold?
6) If you are an immigrant or have immigrants working in
your business, can you draw on that cultural knowledge
and contacts in the former country to identify new
products or services? Example: One company with
connections in Asia now has a business that helps foreign
businesses establish a presence in the United States.
These examples are just the beginning of what these
trends can mean for you and your business. Study the
trends, think about what they mean, and open yourself to
possibilities. You just may trigger new opportunities.
You'll find a lot of information in the Future of Small
Business Report. The Report is based on research
underwritten by Intuit and authored by the Institute for
the Future. I participated on an expert panel that gave
input for developing the report. The report itself is
long, so if you're pressed for time there is a one-pager
PDF that's a quick read.
Steve King, who authored the report for the Institute of
the Future (and did a beautiful job I might add), often
comes over here and participates in the conversation. We'll
see if we can get him to come over and offer a few other
practical ways to use the trends in this report in your
business.
http://www.smallbiztrends.com/2008/02/are-you-part-of-the-new-artisan-economy-i-bet-you-are.html/
Sorry
I cant take your call right now but Im off
saving the world
This is an anthology containing over 90 pages of art - 30
artists contributing to 25 stories. Each artists
was given the phrase "I'm sorry I can't take your
call right now but I'm off saving the world" to
interpret however they wished. The result is a
mixture of stories that range from the serious to the
silly, the factual to the abstract but all sharing a
common thread. The book is dedicated to Conor Lyons
who past away in September 2007 while working for the
United Nations in Sri Lanka and all money raised from the
sale of the book will be donated to GOAL in his memory.
The anthology is available for
sale from the following outlets for 7.
Kilkenny
Kilkenny
Arts Office, No.72, John Street
The
Black Bird Gallery, Kierans Street
Shadow Place Comic Shop [underneath the Bargain Book Shop
on High Street
Dublin:
Sub
City
The
Winding Stair Bookshop
Forbidden
Planet
It's also on sale online via the
website www.goalanthology.com
From :Niamh Finn Arts Administrator
Kilkenny County Council Arts Office
County Hall , John Street, Kilkenny
Provence
THE ARTISANS
Provence has been
home to many famous artisans and it still is, some more
well known than others. But they all are drawn to
Provence for its visual and sensual pleasures, not the
least of which is the quiet and uncluttered lifestyle
that Provence affords. Here in the Luberon Region, they
live in petit mountain villages whose layout of
entangled houses have existed for centuries. Each village
lives in the silence of its stones and its inhabitants
are nourished with Balzac's novels and Millet's paintings.
Intellectuals and artists are drawn to
Provencal villages and to their small alleys and squares
where the smells of freshly baked bread, and lavender,
and Mediterranean olive oils fill the air; and where the
sounds of the belfry ringing the hours and the tinkling
of cattle returning to the fold at night comfort and
inspire.
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Martine Quimet, maker of
beautiful sundials in St.Saturnin d'Apt |
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Edmond Gintoli, sculptor from
Castellet |
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Marc Dumas, Provencal Poet d'Apt.
A wonderful man...and mind |
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Denis Ceccon, master candied
fruit maker d'Apt |
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Jean Percet, Parisian painter
who now seeks refuge in Maubec |
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Denis Brihat, photographer
extraordinaire in Bonnieux, whose only subjects
are from his garden |
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Dominique Bogino, Potter d'Apt.
She works alone, and handles all aspects of her
business from start to end |
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Jean Faucon & Family, six
generations of potters d'Apt |
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Owner & chef Elizabeth
Bourgeois & staff at Le Mas Tourteron in Les
Imberts. Bon appetit! |
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Master wine maker Jean-Pierre
Margan, Chateau de la Canorgue in Bonnieux |
Copyright Notice
All the photographs contained herein are
copyrighted by 2DocStock Photography
*****************************************************************************
IRISH ARTISANS WORK
PICKED UP FROM THE INTERNET
www.irishartsblog.com/toy_craft/index.html
Dan Hilman www.hobbyhorsetoys.com
Patrick Naughton Photography
Corsock
Glass by ajsimmons on 8/22/08
Joe Hogan has been making baskets at Loch na Fooey since
1978 and in that time has earned a reputation for making
strong, durable baskets of the highest quality.See his
book, Basketmaking in Ireland, published by
Wordwell in 2001.
siopaeile.com/blog/page/3/
Paul McAuley Bodhráns:
Genuine Goatskin bodhrans hand-crafted in Northern
Ireland.
Professional 15" tuneable bodhráns of a very high
playing
standard.
As with all professional bodhráns, it comes complete
with allen
key to operate mechanism for skin tension control.
Plain bodhráns are most popular, but are available with
designs
if preferred.
Bodhrán Accessories:
Large selection of bodhrán beaters including some made
from
exotic woods.
www.fiddlersirishmusic.com/
E-mail:
pk.ennis@eircom.net
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